Arijit Singh’s announcement about stepping away from playback singing surprised fans. As tributes poured in, Amul paid homage with a creative post reading “Don’t stop Singhing!” The singer thanked fans, saying he won’t take new Bollywood projects but will continue his musical journey, focusing on independent work and creative ventures.
Arijit Singh’s announcement about stepping away from playback singing took fans by surprise. While tributes from admirers and members of the film fraternity continue to pour in, a well-known food brand has also paid homage to the beloved singer with its signature topical post.
Amul’s tribute to Arijit Singh wins hearts
On Instagram, Amul paid tribute to Arijit with a new topical post. The brand’s official page shared an illustration showing a cartoon Arijit holding a guitar and a slice of toast, accompanied by a girl with a microphone. The creative carried the message, “Don’t stop Singing!” along with the caption, “Amul Topical: Arijit Singh steps away from playback singing!”.
